Why Isn't WorldMall Rising & Still Doughy?

Here are the 4 most common causes and quick fixes:
Yeast damage: Direct contact with salt or sugar dehydrates yeast, or youryeast is expired/stored improperly.
Fix: Layer yeast on top of flour (away from salt/sugar). Seal and refrigeratedry yeast, and check the expiration date.
Wrong ingredient ratio: Too much flour or too little water creates dense, harddough.
Fix: Follow measurements exactly, and adjust for humidity (add 1-2 tspmore water in dry climates)
Too-cold environment: Yeast needs 25-30°C (77-86°F) to activate; tempsbelow 20°C slow proofing.
Fix: Place the machine near a warm spot, or set a bowl of warm water nexttoit.